The Chap Book Magazine
By October 1897 the brief, but influential run of The Chap Book had come to an end. Faced with financial difficulties and artistic differences, the firm ceased publishing their magazine and reorganized under the name Herbert S. Stone and Co. In the December 1896, issue, The Chap Book advertised fourteen previous Chap Book posters for sale. In its forty-two-month existence, sixteen posters were designed to advertise the magazine. The impressive rank of talent who had been recruited to design these posters included Will Bradley, Frank Hazenplug, Joseph C. Leyendecker, Elisha Bird and even Toulouse-Lautrec.